Media Strategy for High-Stakes Visibility

Autumn Lane Productions helps founders, executives, experts, brands, and public figures show up clearly, confidently, and compellingly across television, podcasts, digital media, and high-profile interviews.

From shaping the story angle to preparing for the interview itself, every project is approached with the same editorial care once reserved for national broadcast television.

Whether you're launching a podcast, preparing for a major media appearance, refining your messaging, or looking to elevate your overall media presence, the focus is simple: helping people communicate with clarity, authenticity, and impact.



Lana Schupbach

Founder, Autumn Lane Productions

Lana Schupbach is an Emmy-nominated former NBC producer and editorial leader with nearly two decades of experience shaping stories for national television.

Over the course of her career, she worked across some of the industry’s most visible and fast-paced environments, including NBC’s TODAY show, where she helped develop, produce, and refine stories seen by millions of viewers.

Known for her calm presence, strong editorial instincts, and ability to bring out authentic, compelling conversations, Lana now works directly with clients seeking to elevate their media presence — from podcast hosts and executives to public-facing brands and thought leaders.

Her approach blends high-level editorial strategy with practical, human-centered guidance designed to help clients feel both prepared and genuinely themselves.


“I love working with Lana! She is incredibly approachable, has a great personality, and is friendly. Despite her vast experience in TV, she doesn’t make someone who isn’t from that world feel as if they should know better. Lana has a great style of coaching that shows sincere interest in understanding your work and speaking on your behalf in a way that is authentic and impactful. Lana is truly a pleasure to work with and I can honestly say I feel re-invigorated after every meeting I have with her!”

— Jessica O. Matthews

Founder, Uncharted


Ready to tell your story?